Choosing Shipping Supplies: Poly Mailers vs Kraft Bubble Mailers
If you run an e-commerce brand, your shipping packaging is a massive part of your operational budget. You need to balance the protection of your product with the cost of the packaging and the resulting postal weight. When shipping non-fragile items, you must choose between thin Poly Mailers and thick Kraft Bubble Mailers.
The Economy of the Poly Mailer
Poly mailers are the absolute workhorse of the modern apparel industry.
- The Build: They are made from a very thin, highly durable, and completely waterproof plastic film.
- The Value: They are extremely cheap to produce in bulk and add virtually zero weight to your final shipping cost.
The Protection of the Kraft Bubble Mailer
When your product needs physical cushioning, a standard poly bag will not suffice.
- The Build: Kraft mailers feature a thick, rustic paper exterior lined entirely on the inside with protective plastic bubble wrap.
- The Utility: They are absolutely essential for shipping small electronics, jewelry, or delicate cosmetic bottles that require impact protection.
The Raven32 Recommendation
If you are shipping t-shirts or soft goods, do not pay for bubble wrap you do not need. As printing and promotional experts, we highly recommend using custom printed poly mailers for apparel. They reduce your physical shipping weight drastically, saving you massive amounts of postage, while delivering a vibrant, full-color billboard right to your customer’s mailbox. Contact us today to upgrade your shipping strategy.