Metallic Finishes: Flat vs Raised Foil Business Cards
Adding metallic foil to your business cards is the fastest way to communicate luxury and high-end service. The brilliant reflection catches the light and instantly draws the eye. However, modern printing technology has evolved, giving you a choice between the traditional Flat Foil stamping and the highly tactile Raised Foil finish.
The Classic Elegance of Flat Foil
Traditional foil stamping has been the pinnacle of luxury printing for decades.
- The Process: A heated metal die presses a thin sheet of metallic foil firmly and permanently into the paper.
- The Look: The foil sits perfectly flush with the cardstock, providing a clean, mirror-like shine that looks exceptionally elegant on minimalist designs and wedding invitations.
The Impact of Raised Foil
Raised foil is a modern liquid polymer process that adds incredible dimension to the shine.
- The Texture: Instead of pressing into the paper, it adds a distinct 3D tactile bubble over the foil elements. You can physically run your thumb over the raised, metallic text.
- The Benefit: It provides an unforgettable sensory experience that forces the recipient to closely examine the card.
The Raven32 Recommendation
If you want to absolutely stun a potential client, texture is the answer. As printing and promotional experts, we love how raised foil combines the brilliant shine of flat foil with the heavy texture of embossing all in one incredible, cost-effective finish. Contact us today to feel the difference and upgrade your corporate stationery.