Vehicle Branding: Bumper Stickers vs Window Decals
Turning a customer’s vehicle into a mobile billboard is one of the most cost-effective forms of local advertising. Whether you are running a political campaign, a radio station, or a local service business, handing out car graphics is a brilliant strategy. However, you must choose the right product for the job: standard Bumper Stickers or premium Window Decals.
The Staying Power of Bumper Stickers
Bumper stickers are built for maximum durability and permanence.
- The Application: They use a heavy-duty, permanent adhesive designed specifically to bond with car paint and plastic bumpers.
- The Look: They are typically printed on solid white vinyl, ensuring the colors are perfectly opaque and highly visible from a distance.
The Clean Look of Window Decals
Many modern drivers refuse to put permanent adhesive on their expensive car paint.
- The Application: Window decals offer a much cleaner solution. They are designed to go strictly on the glass, using either a removable adhesive or a static cling material that leaves zero residue.
- The Design: They are often printed on clear material, making the logo look like it is floating directly on the window.
The Raven32 Recommendation
If you choose a clear window decal, you have to account for heavily tinted car windows. A dark logo on a clear decal will completely disappear against tinted glass. As your printing and promotional experts, we always use a special white ink back-printing technique for clear decals to ensure your logo pops brightly against any window. Reach out today to start your mobile marketing campaign.