Designing the Perfect Swag Bags for Marathons and 5Ks
Organizing a massive local 5K or a regional marathon is an incredible logistical challenge. One of the most important elements of the entire event is the runner’s race packet. A great swag bag builds hype, satisfies your high-paying sponsors, and ensures runners return year after year. Here is how to build the perfect race day kit.
The Core Race Essentials
Every runner expects a few key items when they pay their registration fee. Do not cut corners on the basics.
- The Race Shirt: You absolutely must provide moisture-wicking performance race shirts. Serious runners will immediately throw away a heavy, cheap cotton shirt. A high-quality synthetic shirt will be worn at the gym for years.
- The Finisher Award: High-quality custom medals are non-negotiable. This is the item they will hang on their wall.
Packaging It All Together
You need a simple, cost-effective way to hand these items to thousands of people at the registration tent.
- The Bag: Cheap, non-woven drawstring bags are the perfect vessel. They cost pennies to produce, allow for massive sponsor logos, and make packet pickup incredibly fast for your volunteers.
The Raven32 Recommendation
Sorting thousands of shirts, medals, and sponsor coupons into individual bags is a nightmare for your volunteer staff. Let us take that off your hands. As printing and promotional experts, we can handle the entire race kit fulfillment process. We can pre-pack the bags at our facility to save your event coordinators massive amounts of time. Reach out today to make your next race a huge success.